Wednesday, July 6, 2022


Civic Engagement Planning and Support


What is Civic

The American Physcological Association has defined civic engagement as "Individual and collective actions designed to identify and address issues of public concern." In addition to a set of actions, civic engagement also means “working to make a difference in the civic life of our communities and developing the combination of knowledge, skills, values and motivation to make that difference,” according to the New York Times.

Why do Civic

Citizens are asking more questions than ever before at public meetings and decisions are taking longer to receive. Very small forces, sometimes a mere handful of individuals, can stop very big ideas and projects. People who lack any credentials are perceived to have enormous credibility simply because of proximity to or interest in the project while organizations are left to prove their validity, honesty and trustworthiness at every public forum. Too much public debate is focused on embarrassment, humiliation and blame shifting rather than trying to achieve beneficial progress or mutual understandings.

Businesses are concerned about the decline in trust by the public that has led more and more opposition groups to form. This has caused many businesses to take affirmative steps toward building a positive and visible presence in the community that strengthens relationships with key stakeholders, such as citizens, government agencies and nonprofit organizations. When businesses find ways to work with citizens to help solve problems or start new initiatives in the community relationships and mutual trust is possible. Civic engagement can take many different forms including organizing, participating in and patronizing community initiatives. Businesses earn credibility when they demonstrate legitimate commitment to the communities they serve.

Our Method

We begin by training your team on the Tools for Earning Community Trust. Following the one-day workshop we facilitate one or more civic engagement planning sessions either on-site or using a virtual blackboard. The result is a comprehensive community relations strategy that includes the scope and methods for a Digital Outreach program. After the plan has been formulated we provide business coaching to help your project managers keep the team on-message, on-time and on-budget.

Schedule We recommend that civic engagement planning and Digital Outreach work get underway no less than one year before you anticipate that your public forum is convened. Business coaching is provided on a bi-weekly or monthly basis to provide continued support project managers responsible for implementing the civic engagement plan.

Confidentiality All findings are kept completely confidential, as are any data and information about your project. Nothing about any client engagement is ever communicated to anybody else.


► Tools for Earning Community Trust workshop

► Team Inreach session(s) to develop a comprehensive civic engagement plan

► Report on recommended Digital Outreach strategies to sync with the civic engagement plan

► Regular business coaching to assist the project manager in keeping the team focused and moving toward success

How to Order Please contact Civic Practice Group at for more information about this service.

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